Unified Communications — More than just 'IM'

Sponsor: AT&T
Featured Analyst Firm: Gartner, Inc.
Speakers: David M. Smith and Eric Sineath
Type: Video (25 minutes)

Unified Communications is a transformation of collaboration capabilities, both internally and externally. But it is more than delivering IM. The value of UC is in how real time capabilities are applied to transform the experience of customers. In this segment, a Gartner analyst talks about emerging external applications for UC in the line of business, across various industries—which can help drive continued funding and modernization mandated for a highly converged, virtually anywhere, anytime communications environment.